Ad-ID

The Standard for Identifying Advertising Assets

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Overview

Ad-ID is the industry standard for identifying advertising assets (television, radio, print, and digital) in the United States. It provides a unique code for each ad, which helps to streamline the advertising workflow, improve tracking and measurement, and ensure that rights are properly managed.

✨ Key Features

  • Advertising Asset Identification
  • Metadata Management
  • Workflow Integration
  • Reporting & Analytics

🎯 Key Differentiators

  • Industry-standard solution for advertising asset identification.
  • Broad adoption across the advertising ecosystem.
  • Non-profit, industry-backed organization.

Unique Value: Provides a common language for identifying advertising assets, which helps to improve efficiency, reduce errors, and ensure that rights are properly managed throughout the advertising lifecycle.

🎯 Use Cases (4)

Advertisers Advertising Agencies Media Companies Production Companies

✅ Best For

  • Tracking the usage of advertising assets across different media platforms.
  • Ensuring that ads are broadcast or published in the correct markets and at the correct times.
  • Managing the rights and permissions associated with advertising assets.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Non-advertising content.
  • Royalty calculation and payment.

💻 Platforms

Web API

🔌 Integrations

Mediaocean Nielsen Comcast API

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

Contact for pricing

Free tier: N/A

📊 Market Info

Customers: N/A

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