Bound

The Intent-Based ABM Platform.

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Overview

Bound is an Account-Based Marketing platform that focuses on leveraging intent data to drive personalization at scale. It identifies anonymous website visitors, enriches them with firmographic and intent data, and then allows marketers to deliver personalized website content and targeted calls-to-action. It also provides insights to the sales team to help them tailor their outreach.

✨ Key Features

  • Anonymous visitor identification
  • Real-time website personalization
  • Intent data integration
  • Sales insights and alerts
  • A/B testing for personalized experiences

🎯 Key Differentiators

  • Strong focus on website personalization
  • Real-time identification and engagement of anonymous visitors
  • Ease of use for marketers to build and launch personalized campaigns

Unique Value: Turns your website into a powerful ABM engine by identifying anonymous visitors from target accounts and delivering a personalized experience that drives conversions.

🎯 Use Cases (4)

Personalizing website content for visitors from target accounts Displaying dynamic calls-to-action based on industry or company size Identifying anonymous companies showing buying intent on your website Providing sales with context for their conversations

✅ Best For

  • Increasing website conversion rates
  • Improving engagement from target accounts
  • Generating more marketing qualified accounts (MQAs)

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Companies that primarily need ABM advertising capabilities
  • Businesses with very low website traffic

🏆 Alternatives

Triblio Folloze Demandbase

Offers a more focused and easier-to-use solution for website personalization compared to the broader, more complex ABM suites.

💻 Platforms

Web

🔌 Integrations

Salesforce HubSpot Marketo Bombora

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Varies tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

Contact for pricing

✓ 14-day free trial

Visit Bound Website →