🗂️ Navigation

Nielsen BuzzMetrics

NA

Visit Website →

Overview

Nielsen BuzzMetrics is a service that measures consumer-generated media and online conversations to help businesses understand what consumers are saying about their brands, products, and competitors. It provides insights into online trends, sentiment, and influence.

✨ Key Features

  • Social media listening and monitoring
  • Online conversation analysis
  • Sentiment analysis
  • Trend identification and tracking
  • Influencer identification and analysis

🎯 Key Differentiators

  • Leverages Nielsen's expertise in media and consumer research.
  • Provides a comprehensive view of online conversations across a wide range of sources.

Unique Value: Helps businesses tap into the power of online conversations to gain valuable insights and make more informed decisions.

🎯 Use Cases (5)

Brand reputation management Competitive intelligence Market research and consumer insights Campaign tracking and measurement Product development and innovation

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Social media publishing and management

🏆 Alternatives

Brandwatch Sprinklr

Offers a more research-oriented and analytical approach to social media listening compared to platforms focused on engagement and publishing.

💻 Platforms

Web

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

💰 Pricing

Contact for pricing

Free tier: NA

Visit Nielsen BuzzMetrics Website →