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🔧 Optimizely (Episerver)

Optimizely (Episerver)

The Digital Experience Platform for Commerce.

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Overview

Optimizely, which acquired Episerver, offers a comprehensive digital experience platform (DXP) that includes powerful commerce capabilities. It is designed for businesses that want to create personalized and data-driven customer experiences. The platform combines content management, commerce, and experimentation to help businesses optimize their digital presence.

✨ Key Features

  • Integrated content management and commerce
  • AI-powered personalization and recommendations
  • B2C and B2B capabilities
  • Experimentation and A/B testing
  • Headless commerce

🎯 Key Differentiators

  • Integrated DXP with strong commerce capabilities
  • Powerful experimentation and personalization features
  • User-friendly interface

Unique Value: A unified digital experience platform that empowers businesses to create, optimize, and personalize the entire customer journey, from content to commerce.

🎯 Use Cases (4)

Content-driven commerce Personalized e-commerce experiences Businesses looking for an all-in-one DXP Omnichannel retail

✅ Best For

  • Creating data-driven and personalized e-commerce websites for large brands
  • Combining content and commerce to create engaging customer journeys

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses that only need basic e-commerce functionality
  • Companies that prefer a standalone, best-of-breed commerce solution

🏆 Alternatives

Sitecore Adobe Experience Manager Acquia

Offers a more integrated and user-friendly DXP solution than some competitors, with a strong focus on experimentation and data-driven optimization.

💻 Platforms

Web API

🔌 Integrations

Salesforce Microsoft Dynamics Marketo HubSpot

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Premium support plans tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ PCI DSS

💰 Pricing

Contact for pricing

Free tier: NA

Visit Optimizely (Episerver) Website →

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