Pandora AMP
The Artist Marketing Platform.
Overview
Pandora's Artist Marketing Platform (AMP) provides artists with tools to engage their audience, promote their music, and access analytics on their performance on Pandora. It includes features for creating audio messages for fans, promoting new releases, and understanding listener demographics and behavior.
✨ Key Features
- Pandora streaming analytics
- Audience demographics and geography
- Artist Audio Messages
- Featured Track campaigns
- Integration with Next Big Sound for broader analytics
🎯 Key Differentiators
- Unique promotional tools like Artist Audio Messages and Featured Tracks
- Deep integration with Pandora's radio-style listening experience
- Legacy of Next Big Sound's cross-platform analytics
Unique Value: Provides artists with a direct way to influence how their music is discovered and heard on Pandora, through a combination of data and unique promotional tools.
🎯 Use Cases (4)
✅ Best For
- Running a Featured Track campaign to increase spins for a new single
- Recording an Artist Audio Message to thank fans for their support
- Analyzing the top cities and zip codes for an artist's listeners
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Cross-platform analytics (primarily focused on Pandora)
- Music distribution
🏆 Alternatives
Offers more active promotional tools compared to the more passive analytics provided by some other artist platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
🔒 Compliance & Security
💰 Pricing
Free tier: N/A (it's a free service)
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